N017

Product Management

Build modern product management practice from discovery to delivery, covering vision, strategy, roadmapping, prioritization, and metrics.

Practitioner3 days

Training profile

Target audience

Aspiring product managers and product owners, project managers, entrepreneurs, and professionals working with product teams.

Outcomes

  • Crafting product vision and strategy
  • Running product discovery processes
  • Building roadmaps and prioritizing effectively
  • Defining product metrics and OKRs

Curriculum

  • Product management fundamentals and the PM mindset
  • User research, personas, and customer journey mapping
  • Product discovery: opportunity solution trees and dual-track agile
  • The vision–strategy–roadmap line
  • Prioritization frameworks (RICE, MoSCoW, Kano)
  • MVP design and hypothesis validation
  • Product metrics and OKRs
  • Stakeholder management and AI-powered product work